No Result
View All Result
SUBMIT YOUR ARTICLES
  • Login
Thursday, July 23, 2026
TheAdviserMagazine.com
  • Home
  • Financial Planning
    • Financial Planning
    • Personal Finance
  • Market Research
    • Business
    • Investing
    • Money
    • Economy
    • Markets
    • Stocks
    • Trading
  • 401k Plans
  • College
  • IRS & Taxes
  • Estate Plans
  • Social Security
  • Medicare
  • Legal
  • Home
  • Financial Planning
    • Financial Planning
    • Personal Finance
  • Market Research
    • Business
    • Investing
    • Money
    • Economy
    • Markets
    • Stocks
    • Trading
  • 401k Plans
  • College
  • IRS & Taxes
  • Estate Plans
  • Social Security
  • Medicare
  • Legal
No Result
View All Result
TheAdviserMagazine.com
No Result
View All Result
Home Market Research Markets

How to Make Money in a “Boring,” Normalized Housing Market

by TheAdviserMagazine
6 months ago
in Markets
Reading Time: 7 mins read
A A
How to Make Money in a “Boring,” Normalized Housing Market
Share on FacebookShare on TwitterShare on LInkedIn


In This Article

Slow doesn’t have to mean no cash flow. Just because most experts have predicted a monotonous real estate market for 2026, with no crash or boom, doesn’t mean there aren’t still opportunities for disciplined investors.

“Housing demand is constrained by a lack of affordability—high prices, elevated mortgage rates—while rising fears of joblessness are further depressing homebuyer appetite,” James Knightley, chief international economist at ING, told Reuters. “At the same time, supply is on the rise, with insurance and property taxes putting financial pressure on stretched homeowners.”

If all that sounds a bit morose, even in the light of three interest rate cuts from the Federal Reserve so far, the good news is that history has shown us that malaise in the market doesn’t last forever. Rather, they offer long-term investors a chance to strategize and align their finances for when the market picks up again.

An Equity Hiatus

Real estate analytics site Cotality offered some specificity on the current state of the market, reporting that home price growth slowed from 3.4% in January 2025 to 1.1% in October, the lowest rate since 2012. Meanwhile, a Reuters poll of property experts predicted that home prices will rise just 1.4% in 2026, while rates will remain above 6%.

The truly sobering news for investors is that amid a stultified market, Cotality reported that single-family rent growth slowed to a 15-year low by late 2025, with many large metros seeing flat or even slightly declining rents as large numbers of multifamily construction hit the market. This was echoed by CNN, citing Bank of America data. 

While this gives respite to cash-strapped tenants, it does little to assuage the concerns of investors worried about higher expenses, such as taxes, insurance, and maintenance.

“No Cash Flow Mention ’Til ’27”

A couple of years ago, during the dying days of the Biden administration, investors were being advised to “stay alive until ’25.” Now it appears that the cogent advice is “No cash flow mention ’til 27.” 

Redfin, as quoted by CNN, has labeled 2026 “The Great Housing Reset” and projects that rents could increase by roughly 2% to 3% year over year by the end of 2026, as the delivery of new apartments slows.

For smaller landlords who wish to remain active in the market, this means underwriting deals with conservative rent assumptions and focusing on submarkets where local growth supports steady occupancy.

Finding Opportunities in a “Boring” Market

Warren Buffett’s sage advice on investing is worth remembering in today’s market: “Be fearful when others are greedy, and greedy when others are fearful.” Because rents and home prices are not soaring amid relatively high interest rates and affordability concerns, many buyers are sitting out a stagnant market. This means with less competition, this is an ideal time to buy.

Many investors have taken this advice to heart, choosing the lack of homeowner activity to scoop up deals. Cotality’s investor data shows that investors accounted for just under one-third of single-family home purchases through October 2025, spending about $483 billion. That spending was primarily focused on long-term rentals rather than short-term flips.

A Nuanced Picture

The U.S. real estate market is never a one-size-fits-all for investors, as regional differences are pronounced. This is where prospective landlords can take advantage. Looking for increased inventory and increased days on market can offer insights as to where to find deals.

Cotality’s December 2025 report noted that the Washington, D.C., area had a record 60% year-over-year jump in inventory in November, following federal layoffs and a government shutdown. The nearby Frederick-Gaithersburg-Bethesda, Maryland, area saw a 68% increase in inventory year over year, with days on market rising rapidly as well.

There was a similar story in several Western and Sunbelt states, according to Realtor.com, where price cuts escalated as inventory climbed back above 2019 levels, as buyers balked at 6%+ interest rates. Although national prices were still up by 2.3% year over year through August, softer conditions in several states create more favorable buying conditions.

You might also like

Practical Moves for Investors for 2026 and Beyond

Focus on the things you can control

“Small wins rather than slam dunks” should be the general real estate investment motto for 2026. Of course, no one would turn down a big payday if they come across it, but they might be a bit thin on the ground.

Instead of a big flip, soaring equity, or expansive rent growth, focusing on the things you can control, such as intelligent financing, clever property choices, skilled price negotiation, and smart management choices, is the prudent way to address investing this year.  

Eliminate debt

Starting from a clean slate helps when planning for the future. Simply saving W-2 or rental income and paying off debt, including consumer debt, helps increase cash flow without raising rents or taking out new loans. Stacking reserves also means you will be better placed to secure financing when you are ready to pursue a deal, instead of going to a lender seeking maximum leverage.

Curate a “buy box”

Start analyzing regions and neighborhoods that fit your investment criteria. Rising rent growth, job availability, and low insurance and tax rates should all play a part in your decision-making. 

If you find your ideal investment choice is in an area you do not live in but would consider, your first investment could be an owner-occupied small multifamily, which you could secure with an FHA loan and house hack, thereby lowering your expenses while you look for more opportunities.

Use your existing equity wisely

This reset period could be a good opportunity to access your accumulated home equity to purchase a new property, complete repairs on existing properties, or reposition financing, all with the goal of increasing cash flow and paying down additional debt before investing again.

Final Thoughts

One of the best cash flow strategies for 2026 amid a stalled market is investing in small multifamily rentals, which are likely to give an investor more bang for their buck than single-family homes. These days, that does not refer solely to two-to-four-unit buildings, but can also include a single-family rental with an additional ADU. Even adding a finished basement to an existing rental property to increase cash flow could be a win-win. 

The bottom line: Work with what you’ve got. Taking out extra loans and leveraging when you can increase cash flow with your current portfolio, or purchasing more than one unit at once—thus mitigating risk across units—is a savvy move in a stagnant market when money is tight.

The Midwest seems to be the best place to invest in 2026 based on its affordability metrics. LandlordStudio’s 2026 guide identifies Cleveland, Indianapolis, Columbus, and Kansas City as top cash flow markets due to entry prices of $150,000 to $300,000 and targeted 8%-12% cash-on-cash returns for well-run rentals.

PropStream’s Top Affordable Real Estate Markets For New Investors 2026 is of a similar mind, emphasizing that positive cash flow is to be found in metros with below-median house prices and solid rental demand.



Source link

Tags: BoringhousingmarketMoneynormalized
ShareTweetShare
Previous Post

Chart of the Week: The New Capitals of AI

Next Post

Here’s What’s Behind Trump’s $200 Billion Mortgage Bond Buy, and How It Could Affect Investors

Related Posts

edit post
Measles Cases Hit Highest Level in 35 Years

Measles Cases Hit Highest Level in 35 Years

by TheAdviserMagazine
July 22, 2026
0

Measles cases in the United States have reached their highest level in 35 years, marking a dramatic resurgence of a...

edit post
Crown Castle Releases Q2 2026 Financial Results

Crown Castle Releases Q2 2026 Financial Results

by TheAdviserMagazine
July 22, 2026
0

AlphaStreet Newsdesk powered by AlphaStreet Intelligence CCI|EPS $1.13 vs $0.39 est (+189.7%)|Rev $1.01B|Net Income $94.0M Crown Castle Inc. (CCI) reported...

edit post
Pathward Financial Releases Q3 2026 Financial Results

Pathward Financial Releases Q3 2026 Financial Results

by TheAdviserMagazine
July 22, 2026
0

AlphaStreet Newsdesk powered by AlphaStreet Intelligence CASH|EPS $1.37 vs $1.95 est (-29.7%)|Rev $112.9M vs $191.2M est (-0.8%)|Net Income $29.0M Pathward...

edit post
John Paulson says we are in early stages of a long-term bull market for gold

John Paulson says we are in early stages of a long-term bull market for gold

by TheAdviserMagazine
July 22, 2026
0

John Paulson, the hedge fund manager who made billions betting against the U.S. housing market before turning bullish on gold,...

edit post
Miami Now Tops New York City as More Expensive. It’s Having an Impact

Miami Now Tops New York City as More Expensive. It’s Having an Impact

by TheAdviserMagazine
July 22, 2026
0

Miami’s Rising Cost of Living The Miami area’s cost of living surpassed that of New York, according to the most...

edit post
When Passive Income Becomes a Massive Headache: The Major Mistakes Landlords Have Made and What They Did to Correct Them

When Passive Income Becomes a Massive Headache: The Major Mistakes Landlords Have Made and What They Did to Correct Them

by TheAdviserMagazine
July 22, 2026
0

In This Article As seasoned investors will tell you, the phrase “passive income” is largely an oxymoron—like the term “easy...

Next Post
edit post
Here’s What’s Behind Trump’s 0 Billion Mortgage Bond Buy, and How It Could Affect Investors

Here’s What's Behind Trump's $200 Billion Mortgage Bond Buy, and How It Could Affect Investors

edit post
Goldman Sachs’ trading desk sets new Wall Street record

Goldman Sachs' trading desk sets new Wall Street record

  • Trending
  • Comments
  • Latest
edit post
New Jersey Tax-Relief Events: Three July Dates Near Seniors

New Jersey Tax-Relief Events: Three July Dates Near Seniors

July 13, 2026
edit post
Bristlecone pines growing in the White Mountains of California germinated before the Great Pyramid was built, and the oldest one alive today, nicknamed Methuselah, has been quietly adding rings for 4,855 years in soil so poor almost nothing else survives beside it

Bristlecone pines growing in the White Mountains of California germinated before the Great Pyramid was built, and the oldest one alive today, nicknamed Methuselah, has been quietly adding rings for 4,855 years in soil so poor almost nothing else survives beside it

July 8, 2026
edit post
Retail giant exits U.S. fashion after multi-million-dollar scandal

Retail giant exits U.S. fashion after multi-million-dollar scandal

July 1, 2026
edit post
Same Portfolio. Same Retirement. A 10-Mile Move Costs One Couple ,000 A Year

Same Portfolio. Same Retirement. A 10-Mile Move Costs One Couple $10,000 A Year

June 27, 2026
edit post
Top Democrats Are Trapped in a Catch 22

Top Democrats Are Trapped in a Catch 22

July 6, 2026
edit post
2 judges suspended in separate cases after being indicted on criminal charges

2 judges suspended in separate cases after being indicted on criminal charges

July 9, 2026
edit post
Coinbase Global Has Big Plans For The Canadian Market

Coinbase Global Has Big Plans For The Canadian Market

0
edit post
Trump’s Personnel Agency Says It Will Remove Some Identifying Info as It Sweeps Up Medical Records

Trump’s Personnel Agency Says It Will Remove Some Identifying Info as It Sweeps Up Medical Records

0
edit post
Judge regrets ‘entitled little snot’ comment but still fit for the bench, lawyer says

Judge regrets ‘entitled little snot’ comment but still fit for the bench, lawyer says

0
edit post
Race and Discrimination | Mises Institute

Race and Discrimination | Mises Institute

0
edit post
NTPC Green shares soar 9% after Q1 earnings. What’s boosting investor sentiment?

NTPC Green shares soar 9% after Q1 earnings. What’s boosting investor sentiment?

0
edit post
Cheques and Balances: Former Forex.com and Invast Director Sentenced Over Suspected Scam Proceeds

Cheques and Balances: Former Forex.com and Invast Director Sentenced Over Suspected Scam Proceeds

0
edit post
NTPC Green shares soar 9% after Q1 earnings. What’s boosting investor sentiment?

NTPC Green shares soar 9% after Q1 earnings. What’s boosting investor sentiment?

July 23, 2026
edit post
Cheques and Balances: Former Forex.com and Invast Director Sentenced Over Suspected Scam Proceeds

Cheques and Balances: Former Forex.com and Invast Director Sentenced Over Suspected Scam Proceeds

July 23, 2026
edit post
Dividend alert! Last day to buy Bharti Airtel, Hero MotoCorp, among 43 stocks for dividend payout worth Rs 1,127

Dividend alert! Last day to buy Bharti Airtel, Hero MotoCorp, among 43 stocks for dividend payout worth Rs 1,127

July 22, 2026
edit post
Ripple Makes CNBC’s 2026 Top Fintech List as Digital Assets Enter Institutional Era

Ripple Makes CNBC’s 2026 Top Fintech List as Digital Assets Enter Institutional Era

July 22, 2026
edit post
Co-op/MDF ROI: How to Measure and Optimize Channel Spend in 2026

Co-op/MDF ROI: How to Measure and Optimize Channel Spend in 2026

July 22, 2026
edit post
Anthropic and SpaceX just handed Google the biggest profit quarter in company history—on paper

Anthropic and SpaceX just handed Google the biggest profit quarter in company history—on paper

July 22, 2026
The Adviser Magazine

The first and only national digital and print magazine that connects individuals, families, and businesses to Fee-Only financial advisers, accountants, attorneys and college guidance counselors.

CATEGORIES

  • 401k Plans
  • Business
  • College
  • Cryptocurrency
  • Economy
  • Estate Plans
  • Financial Planning
  • Investing
  • IRS & Taxes
  • Legal
  • Market Analysis
  • Markets
  • Medicare
  • Money
  • Personal Finance
  • Social Security
  • Startups
  • Stock Market
  • Trading

LATEST UPDATES

  • NTPC Green shares soar 9% after Q1 earnings. What’s boosting investor sentiment?
  • Cheques and Balances: Former Forex.com and Invast Director Sentenced Over Suspected Scam Proceeds
  • Dividend alert! Last day to buy Bharti Airtel, Hero MotoCorp, among 43 stocks for dividend payout worth Rs 1,127
  • Our Great Privacy Policy
  • Terms of Use, Legal Notices & Disclosures
  • Contact us
  • About Us

© Copyright 2024 All Rights Reserved
See articles for original source and related links to external sites.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • Financial Planning
    • Financial Planning
    • Personal Finance
  • Market Research
    • Business
    • Investing
    • Money
    • Economy
    • Markets
    • Stocks
    • Trading
  • 401k Plans
  • College
  • IRS & Taxes
  • Estate Plans
  • Social Security
  • Medicare
  • Legal

© Copyright 2024 All Rights Reserved
See articles for original source and related links to external sites.