Delft-based AgriData Innovations, a developer of AI-powered crop monitoring technology for greenhouses, announced on Thursday, February 15 that it has secured undisclosed funding from its existing investors.
With this new investment, the Dutch company plans to scale up operations, accelerate market expansion, and further develop its camera systems and computer vision software.
“This investment fuels our journey to revolutionise horticulture, creating a future where every grower can benefit from the power of cameras, computer vision, and real-time insights,” says William Simmonds, founder of AgriData Innovations.
ADI’s mission is to empower growers and breeders with data-driven tools for sustainable and efficient crop management.
AgriData Innovations: Empowering growers and breeders
Founded by William Simmonds and Lucien Fesselet, AgriData Innovations is developing hardware and software solutions to improve greenhouse efficiency, using state-of-the-art camera systems, data analysis software, and actionable insights for data-driven management.
The company’s system collects and processes greenhouse data, creating crop images and analysing data to increase yields and reduce costs.
“Traditional farming methods often rely on intuition and a handful of expert individuals. This leads to inefficiencies, potential losses, and a challenge to scale. ADI solves this by providing camera systems and AI software that capture and analyse crop data in real-time”, Pim van Geest, Lead Business Development in AgriData Innovations.
The company’s solution allows farmers to optimise cultivation strategies by gaining insights into plant health, growth rates, and potential issues like pests and diseases.
Growers can save on labour costs as tedious tasks like measuring, counting, and scouting can be automated, freeing up time for other critical activities.
Furthermore, harvest predictions can be improved, as data-driven cultivation enables better yields and more accurate harvest forecasts.
Across Europe, the company’s technology is used by various growers — from ornamental flower producers to vegetable breeders and vertical farm operators cultivating fresh herbs.
