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Home Market Research Business

If a Stock Market Crash Is Coming, This 1 Investing Move Is Critical Right Now

by TheAdviserMagazine
5 months ago
in Business
Reading Time: 4 mins read
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If a Stock Market Crash Is Coming, This 1 Investing Move Is Critical Right Now
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Stock prices have been stumbling in recent weeks, and investors have mixed feelings about the future of the market. While 38.5% of investors feel optimistic about the next six months, according to the most recent weekly survey from the American Association of Individual Investors, 38.1% worry that the market will take a turn for the worse this year.

Will the stock market crash in 2026? The short answer is that nobody knows. But downturns are a natural part of the market’s cycle, so it’s wise to prepare for them anyway. No matter when the next slump hits, there’s one move investors should consider making right now.

Will AI create the world’s first trillionaire? Our team just released a report on the one little-known company, called an “Indispensable Monopoly” providing the critical technology Nvidia and Intel both need. Continue »

Image source: Getty Images.

When the stock market is shaky, it’s tempting to press pause on investing — or pull your money out of the market altogether — until prices stabilize. While that’s a smart move on paper, it can be costly in practice.

The market will always experience short-term fluctuations, and timing the market accurately is next to impossible. Not even the experts can say where the market will be a month or a year from now, and if you sell at the wrong time, you could lock in steep losses.

Say, for example, you pulled out of the market in April 2025, immediately after stock prices plunged amid fear surrounding sweeping new tariffs. Many investors worried we were headed toward a deep recession, and it would have seemed wise at the time to sell off stocks before prices sank further.

However, the market rebounded almost immediately, and the S&P 500 (SNPINDEX: ^GSPC) soared by nearly 20% between April and October.

^SPX Chart
^SPX data by YCharts.

Of course, not all downturns will experience such quick recoveries. But the market can be incredibly unpredictable, and panic-selling could be a recipe for disaster.

If you had sold your stocks in early April 2025, you’d likely have sold them for less than you paid for them. Not only that, if you reinvested a few months later to get back in the market, you’d have been forced to pay higher prices for the same investments you just sold.

While it’s often easier said than done, the best way to protect your investments during a downturn is to stay invested no matter what happens. This means keeping your money in the market even if we face a sudden crash, prolonged bear market, or deep recession.

You lose money in the market only if you sell your investments after prices drop. Your portfolio might lose value if the market sinks, but as long as you stay invested until prices bounce back, you’ll be right back where you started without losing anything.

The key is to invest in quality stocks with a greater chance of surviving recessions. Even the strongest companies can take a hit during periods of volatility. But if your portfolio is full of strong stocks with healthy fundamentals, you’re more likely to pull through even the worst downturns unscathed.

Before you buy stock in S&P 500 Index, consider this:

The Motley Fool Stock Advisor analyst team just identified what they believe are the 10 best stocks for investors to buy now… and S&P 500 Index wasn’t one of them. The 10 stocks that made the cut could produce monster returns in the coming years.

Consider when Netflix made this list on December 17, 2004… if you invested $1,000 at the time of our recommendation, you’d have $414,554!* Or when Nvidia made this list on April 15, 2005… if you invested $1,000 at the time of our recommendation, you’d have $1,120,663!*

Now, it’s worth noting Stock Advisor’s total average return is 884% — a market-crushing outperformance compared to 193% for the S&P 500. Don’t miss the latest top 10 list, available with Stock Advisor, and join an investing community built by individual investors for individual investors.

See the 10 stocks »

*Stock Advisor returns as of February 15, 2026.

Katie Brockman has no position in any of the stocks mentioned. The Motley Fool has no position in any of the stocks mentioned. The Motley Fool has a disclosure policy.

If a Stock Market Crash Is Coming, This 1 Investing Move Is Critical Right Now was originally published by The Motley Fool



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