Live updates: Amazon’s Big Spring Sale 2026
Check back often. Once the sale kicks off on March 25, we’ll post updates about the best daily deals, doorbusters and more. Plus, we’ll analyze what we’re seeing to help you decide what’s worth it — and what’s not. We’ll be scrolling the deals just like you!
Coming soon.
🤑 9:25 p.m. PST: Budget time!
We’re nearing the day before the sale, and it’s time for a budget check. Look back at your recent purchases. Log your expenses as either a “want” or a “need.”
According to the popular 50/30/20 budget, 50% of your take-home pay should go toward needs, 30% to wants and 20% to savings and debt payments beyond the minimums.
⬇️ 4 p.m. PST: Kindles are slashed by over 30% in early deal
For example, the Amazon Kindle Colorsoft 16 GB model is down to $169.99 (regularly $249.99). Back in October, Amazon discounted select Kindle bundles by around 30%, making this early deal competitive.
🛒 3 p.m. PST: Check price histories before you ‘add to cart’
Early deals have begun! But before you check out too quickly, add one extra step to your shopping routine. The Nerds always use price tracking browser extensions to gauge the value of a deal. Tools like CamelCamelCamel and Keepa allow you to look back and see how much a product was sold for last week, last month and even last year. That’ll help you decide just how good today’s price is.
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What is Amazon’s Big Spring Sale 2026?
Amazon’s Big Spring Sale 2026 is like a toned-down version of summer’s Prime Day in July. The discounts aren’t expected to be as deep, but the spring sale lasts longer and focuses on seasonally relevant product categories.
Amazon describes it this way: “From end-of-season savings from Amazon Outlet and great deals on last-minute winter purchases to springtime must-haves and Easter finds for every budget, there’s something for everyone.”
The sale is open to everyone, but it’s even better for Amazon Prime members. If you belong to Prime, keep an eye out for the “Prime Spring Deal” badge. That signals you’re getting exclusive savings that non-Prime shoppers can’t access.
Here are other key elements of the event:
Daily deal drops: The sale won’t look the same each day. Amazon is dropping new deals during each of the seven days.
Doorbuster deals: Some of the best deals are called “doorbusters.” These include 40% off fashion, beauty and electronics.
AI support: Shoppers can lean on Rufus (Amazon’s AI assistant) to ask for price alerts and price histories.
And here are the sale categories to keep an eye on:
Up to 50% off Amazon Outlet.
Up to 40% off Easter.
Up to 35% off kitchen and up to 25% off home.
Up to 30% off lawn & garden.
Up to 25% off grocery.
When is Amazon’s Big Spring Sale 2026?
Amazon’s Big Spring Sale 2026 begins at 12:01 a.m. PST on March 25. It ends at 11:59 p.m. PST on March 31.
Want more information about shopping on Amazon?
Check out NerdWallet’s shopping resources to ensure you’re nabbing the best possible deals:
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About the author
Courtney Neidel is an assigning editor for the core personal finance team at NerdWallet. She joined NerdWallet in 2014 and spent six years writing about shopping, budgeting and money-saving strategies before being promoted to editor. Courtney has been interviewed as a retail authority by “Good Morning America,” Cheddar and CBSN. Her prior experience includes freelance writing for California newspapers.
