8 “cheap” habits of lower-middle-class people that are actually genius financial moves

Lachlan Brown is a Singapore-based entrepreneur and co-founder of Brown Brothers Media, a digital publishing company. With a background in psychology and a decade of experience scaling online businesses, Lachlan writes about the mindset, habits, and strategic thinking that drive modern success.

He specializes in breaking down complex ideas into practical frameworks that founders, leaders, and ambitious professionals can apply immediately. His work explores everything from high-performance routines and decision-making to digital innovation and the future of entrepreneurship.

When he’s not writing, Lachlan splits his time between Singapore and Saigon, running his portfolio of media companies and helping leaders think more clearly in a noisy world.