Market Analysis

I’m Joe Schiavone. Last time, we talked about roadmaps, remember? The best ones are built to come apart on purpose and...

The Forrester Wave™: Document Mining And Analytics Platforms, Q2 2026 highlights a market that is broad, fragmented, and rapidly evolving...

Stripe announced 288 products at Sessions 2026. Impressive on its own — but what struck me more was the thesis...

Campaigns keep shipping. Dashboards keep glowing. But scratch the surface and a harder truth emerges: Many teams repeat last year’s playbooks...

Manual data entry in channel management leads to error rates as high as 15%. For a scaling organization, these inaccuracies...

At I had the distinct privilege to interview Meredith Winczewski, CMO for industrial automation at Honeywell. It was an engaging conversation that unpacked the transformation she led: shifting...

Publicis Groupe has agreed to acquire data collaboration and identity resolution firm LiveRamp for $2.55 billion in a move aimed...

Back in October of last year, we blogged about Qualtrics’ planned acquisition of Press Ganey Forsta and what that would...

Three weeks ago, the SAP API Policy v.4.2026a looked like a legal document with no enforcement infrastructure. After Sapphire 2026,...

Trade promotion marketing plays a critical role in how manufacturers influence distributor behavior, increase product visibility, and accelerate sales. However,...