Market Analysis

Postsale teams responsible for customer retention, growth, and advocacy gain from adopting AI to automate tasks and support interactions. They...

For years, the Google, Meta, and Amazon triopoly has dominated media budgets, each reigning supreme in its respective category. But...

While “personalization” remains a hot topic for organizations, consumers feel lukewarm about personalized interactions. Most organizations struggle to deliver relevant...

broke out of the downward channel it had been trading in for the past few months, but then pulled back...

Reddit’s recent partnership with G2 signals a new era for B2B brands and their buyers — one where community credibility...

We are now midway through the US quarterly earnings season, making it a good time to review the highlights so...

November has historically been a strong month for the S&P 500 — the best on average over the past 15...

Mintel has identified five strategic ways to ‘skinify’ suncare, teaming with Susonity’s Global Director of Marketing – Beauty and Protection,...

Four of the top five countries in Anthropic’s 2025 AI Usage Index come from Asia Pacific (APAC). Singapore, Australia, New...

For decades, enterprise software has been focused on aiding humans. But the growth of AI means shifting from a user-centric...